Evin Erdogdu:Welcome to the At-Large Social Media Working Group Call on Thursday, 03 August 2017 from 17:00 - 18:00 UTC.
  Evin Erdogdu:Agenda: https://urldefense.proofpoint.com/v2/url?u=https-3A__community.icann.org_x_5gohB&d=DwIFaQ&c=FmY1u3PJp6wrcrwll3mSVzgfkbPSS6sJms7xcl4I5cM&r=HedNXfBayuWxdPer7COiCJBd39KxvJQIgCaiDYF2Tm8&m=4H0GJeaupQ_VGClKuQ13l9FypD4Fw7TdxH7qKbi8QTg&s=bvXEZccKSwqDQn4DguosMB4LXAfiPp6qpfrjIBozxXc&e=
  Alfredo Calderon:Thanks Evin. I'll be standyby!
  Evin Erdogdu:Sounds good, Alfredo!
  Alfredo Calderon:I will probably be in listening mode only. 
  Evin Erdogdu:Sure, thank you for letting me know.
  Alfredo Calderon:@Ariel, Hi! How are you?
  Glenn McKnight:Howdy
  Olivier MJ Crépin-Leblond:36°C & sun here. Sorry the rain had to go elsewhere
  Glenn McKnight:muted
  Evin Erdogdu:Howdy! Hope all stay dry.
  Glenn McKnight:I shared with Dev and John a paper on Policy and Social Media 
  Glenn McKnight:https://ruor.uottawa.ca/bitstream/10393/35348/1/Dutta_Agradip_2016_researchpaper.pdf
  John Laprise:Thanks Glenn: rcvd
  Heidi Ullrich:Hi All. 
  Glenn McKnight:Developing an Developing an Ethical and Public Policy Approach to Social Media Monitoring during Crises Situation    Agradip Dutta Ethical and Public Policy Approach to Social Media Monitoring during Crises Situation    Agradip Dutta 
  Glenn McKnight:Paper presented at the International Humanitararina Tech Conference in Toronto 
  Ariel Liang:Recommendation no.8: https://urldefense.proofpoint.com/v2/url?u=https-3A__community.icann.org_x_bDvwAw&d=DwIFaQ&c=FmY1u3PJp6wrcrwll3mSVzgfkbPSS6sJms7xcl4I5cM&r=HedNXfBayuWxdPer7COiCJBd39KxvJQIgCaiDYF2Tm8&m=4H0GJeaupQ_VGClKuQ13l9FypD4Fw7TdxH7qKbi8QTg&s=RWNgiWV-chRRyvLWBwByBIgBmXm-skKRkAn2j25CgQM&e=
  Ariel Liang:Recommendation no.9: https://urldefense.proofpoint.com/v2/url?u=https-3A__community.icann.org_x_bjvwAw&d=DwIFaQ&c=FmY1u3PJp6wrcrwll3mSVzgfkbPSS6sJms7xcl4I5cM&r=HedNXfBayuWxdPer7COiCJBd39KxvJQIgCaiDYF2Tm8&m=4H0GJeaupQ_VGClKuQ13l9FypD4Fw7TdxH7qKbi8QTg&s=0fSYlrQQanFBf2iUYt6BwM5wGiPeWP-fxgpMktEddEE&e=
  Susannah Gray (SF-Bay ISOC Chapter):What was yesterday's meeting John? 
  Glenn McKnight:i was tied up on the Blockcahin event 
  John Laprise:At Large Review Response team
  Heidi Ullrich:Thanks for the info, Glenn
  Glenn McKnight: did comments on the google  doc already
  John Laprise:evin can you post the google link for the recs?
  Evin Erdogdu:Sure!
  Ariel Liang:I'm sharing my screen 
  Evin Erdogdu:https://community.icann.org/display/ALRW/Recommendation+8
  Ariel Liang:and it will crash in about 15-20 min, a headsup
  Evin Erdogdu:https://community.icann.org/display/ALRW/Recommendation+9
  Evin Erdogdu:I also have PDF versions of the recommendations which may be shared on screen.
  Ariel Liang:thanks Evin
  Heidi Ullrich:Each of the RALO meetings this month will be asked to have the Feasibility Assessment and Implementation doc on their agenda
  Sivasubramanian M:Twitter is more of a broadcast, than a tool for engagement; Polls are again, gathering yes or no responses (to simply it too little) to questions or positions predetermined by at large. We could think of a way of tools to engage end users more interactively.
  Ariel Liang:@John - Google doc link: https://urldefense.proofpoint.com/v2/url?u=https-3A__docs.google.com_a_icann.org_document_d_1Njfm2rRfmgAGAamhDEv1f-5FOIqIh0-2DdZrnDCA9U-5FEHlw_edit-3Fusp-3Dsharing&d=DwIFaQ&c=FmY1u3PJp6wrcrwll3mSVzgfkbPSS6sJms7xcl4I5cM&r=HedNXfBayuWxdPer7COiCJBd39KxvJQIgCaiDYF2Tm8&m=4H0GJeaupQ_VGClKuQ13l9FypD4Fw7TdxH7qKbi8QTg&s=gR6jmabDNo81VHktxMXeeAk2eHxhd13OGA4wwErXS4w&e=
  Sivasubramanian M:Google Docs coudl be a useful tool, to seek end user's positions on Paraphrased policy postions.
  Sivasubramanian M:a facebook page, that encourages end users to post issues would be great.
  Sivasubramanian M:Or a Google + page
  Sivasubramanian M:or both
  Susannah Gray (SF-Bay ISOC Chapter):Who would be in charge of monitoring?
  Sivasubramanian M:with some strategy in place to moderate when absolutely necessaary
  Sivasubramanian M:Susannah, was your question about monioring the fb or G+ page ?
  Susannah Gray (SF-Bay ISOC Chapter):Both: if you allow people to post with no moderation it will be a nightmare 
  Sivasubramanian M:We could even think of an At Large blog, with an editorial stragegy, where good quality user issue blog posts by end users could be encouraged
  Susannah Gray (SF-Bay ISOC Chapter):Have we even decided on which platforms will be used?
  Alfredo Calderon:I agree with Susannah. Admin handling is an issue.
  John Laprise:+1 Olivier
  Sivasubramanian M:Susannah.....  We are being too worried about posts from end users going out of control. There are good examples for pages / blogs with an open policy that work well
  John Laprise:Absolutely
  Glenn McKnight:please see the policy paper link i provided
  John Laprise:Very cool: action item: please set up meeting
  John Laprise:writing email now
  Evin Erdogdu:You may all scroll through / zoom into the PDF on-screen.
  John Laprise:will do
  Olivier MJ Crépin-Leblond:for the sake of argument, I was shown a deo where a post on facebook from one of my ventures gained 10000 likes in less than an hour and then trended instantaneously. That's how social media is used these days. Buzz.
  Susannah Gray (SF-Bay ISOC Chapter):@Sivasubramanian not really: it's just a fact that if you allow free posting it needs to be monitored 24-7
  Olivier MJ Crépin-Leblond:the rest is just classical sreading of information, but with people who these days stop reading past the 3rd line and all content going video now, we're on a downward slope if we are going to promote text
  Olivier MJ Crépin-Leblond:+1 JOhn - we need to know the landscape better
  Alfredo Calderon:+ 1 With Oliviers point. It has to be more multimedia.
  Ariel Liang:@Olivier/John - I will check that landscape and do some analysis 
  John Laprise:the e.g. is weak
  Heidi Ullrich:@Dev/John, is the point re a survey of current usage an AI? 
  Sivasubramanian M:ok sorry
  Evin Erdogdu:Please let us know if you would like a dial out, Sivasubramanian.
  Sivasubramanian M:Yes please connect me on +91 99524 03099
  Evin Erdogdu:Will do!
  John Laprise:social media surveys are self selecting samples...highly problematic for generalizability
  Glenn McKnight:Siva hand is still up
  Evin Erdogdu:Welcome, Sivas!
  Glenn McKnight:I shared last year many of the excellent proposals from NTEN on social media surveys
  John Laprise:email sent to staff
  Heidi Ullrich:thanks, John, 
  John Laprise:Agree but that requires an editorial structure that does not presently exist nor do we have resources for as Olivier points out...
  Heidi Ullrich:@Siva, personally, I love your idea of  blogs on end-user  issues, if there was a review process. 
  Glenn McKnight:Note  Susannah's blog post of the NARALO GA 
  Heidi Ullrich:Was that Tweeted? 
  John Laprise:+1 Susannah/Glenn!
  Glenn McKnight:Also Dev who was the guy that did the blog post on the TTF
  Susannah Gray (SF-Bay ISOC Chapter):https://urldefense.proofpoint.com/v2/url?u=http-3A__teamarin.net_2017_07_06_notes-2Dfrom-2Dnew-2Dorleans-2Dthe-2Dfellowship-2Dexperience_&d=DwIFaQ&c=FmY1u3PJp6wrcrwll3mSVzgfkbPSS6sJms7xcl4I5cM&r=HedNXfBayuWxdPer7COiCJBd39KxvJQIgCaiDYF2Tm8&m=4H0GJeaupQ_VGClKuQ13l9FypD4Fw7TdxH7qKbi8QTg&s=Eh5CIWmcBLeUrmOodntxLd8se8oG_ruX14NIn66ADQE&e=
  Alfredo Calderon:Lok at https://urldefense.proofpoint.com/v2/url?u=http-3A__commons.gc.cunt.edu&d=DwIFaQ&c=FmY1u3PJp6wrcrwll3mSVzgfkbPSS6sJms7xcl4I5cM&r=HedNXfBayuWxdPer7COiCJBd39KxvJQIgCaiDYF2Tm8&m=4H0GJeaupQ_VGClKuQ13l9FypD4Fw7TdxH7qKbi8QTg&s=uh_f9ChKk_jHqAduWsrGdxidFuSH6838iKGiEU1uAB8&e=  approach.
  John Laprise:dns fail alfredo
  Alfredo Calderon:Sorry its - commons.gc.cuny.edu
  Susannah Gray (SF-Bay ISOC Chapter):HA HA HA John!
  Glenn McKnight:muted
  John Laprise:action item: please reach out to Ralos to identify existing active and dormant ICANN related social media accounts and, as is possible, ICANN members with social media accounts across platforms (At Large Social Media Census Projcet)
  Glenn McKnight:its ok
  Glenn McKnight:I have done alot of comment already in the ITEMS  review 
  Glenn McKnight:RALO comments a few months agol
  Glenn McKnight:RALO comments a few months ago
  Sarah Kiden:I think I missed John Laprise's comment (network issues). What are we commenting about?
  John Laprise:+1 Susannah...ATM I think it's mostly FB & Twitter
  Susannah Gray (SF-Bay ISOC Chapter):OK thanks! 
  Susannah Gray (SF-Bay ISOC Chapter):I don't think I've seen the strategy
  John Laprise:a bit of instagram, linkedin,
  Ariel Liang:At-Large Social Media Strategy Document: https://urldefense.proofpoint.com/v2/url?u=https-3A__community.icann.org_download_attachments_48335516_Draft-2DAt-2DLarge-2DSocial-2DMedia-2DStrategy-2D24-2DApril-2D2014-2Dwith-2Dnotes.pdf-3Fversion-3D1-26modificationDate-3D1399651808000-26api-3Dv2&d=DwIFaQ&c=FmY1u3PJp6wrcrwll3mSVzgfkbPSS6sJms7xcl4I5cM&r=HedNXfBayuWxdPer7COiCJBd39KxvJQIgCaiDYF2Tm8&m=4H0GJeaupQ_VGClKuQ13l9FypD4Fw7TdxH7qKbi8QTg&s=YKYF0oDNXWn-xfuqzBX5kaD-4Rj26VCvgEzKWKdCuEc&e=
  Susannah Gray (SF-Bay ISOC Chapter):thank you
  Ariel Liang:my pleasure
  Heidi Ullrich:@John, who is to implement that AI? Is there a timeframe? 
  Susannah Gray (SF-Bay ISOC Chapter):+1 John
  Glenn McKnight:Remember  we brought ARIN folks on our call to see how they handle the Social media curating and messaging at events
  Glenn McKnight:sure 
  John Laprise:+1 Glenn
  Susannah Gray (SF-Bay ISOC Chapter):Glenn: I've live tweeted events and the issue is that it's incredibly time consuming. You can't do anything else while you're doing it so it is very resource intensive 
  Glenn McKnight:RMe too, plus take the picturres
  Glenn McKnight:More reason to ask for the ICANN Staff person similar to ARIN 
  Glenn McKnight:More reason to ask for the ICANN Staff person similar to ARIN 's approach
  Susannah Gray (SF-Bay ISOC Chapter):Yes but also ARIN meetings are very different to ICANN meetings. There are no parallel sessions. For ICANN Meetings, we'd need someone assigned to each session
  Sivasubramanian M:Glenn is an example from At Large
  Sivasubramanian M:There are many members of the At Large Community, or the larger ICANN Community who could do this cost effectively, with ample expertise
  Heidi Ullrich:Perhaps the ALAC Chair and WG Chairs provide a brief post ICANN Meeting interview
  Heidi Ullrich:Staff could moderate
  Sivasubramanian M:And a member of the Commuity would have "domain' expertise, forgive me for the pun
  Heidi Ullrich:I believe other AC/SOs do this. The Board Chairman and CEO provide these interviews. 
  Sivasubramanian M:Yes, Heidi.  This is an additional suggestion.
  Glenn McKnight:nope
  Sivasubramanian M:Not a contrary suggestion.
  Heidi Ullrich:+1 Dev. 
  Susannah Gray (SF-Bay ISOC Chapter):+1 for overlap and coordination. Social media is not a stand alone concept. It needs to be rolled in together with the overall At-Large communication strategy. 
  Heidi Ullrich:This needs to be done - and the timing is good given the FY19 budget process/ALAC Review Improvements at the end of the year
  Glenn McKnight:I am concerned that  we need more  RALO participation, we have 4 members of NARALO on this call,  
  Sarah Kiden:+1 Glenn to more RALO participation 
  Susannah Gray (SF-Bay ISOC Chapter):+1
  Heidi Ullrich:Do we know the SM channels of the ALSes? Do we know what they are tweeting? 
  Susannah Gray (SF-Bay ISOC Chapter):maybe timing of this call is a problem for those in AP/Africa etc 
  Glenn McKnight:I think we need a training session similar to Dipplo on ding short 400 word abstracts ,  They are produced on the same day of the event 
  Heidi Ullrich:They are the closest to the end users in their countries
  John Laprise:That gets back to the need for guidance
  Susannah Gray (SF-Bay ISOC Chapter):Thanks for this explanation Ariel - good to know others also have this issue
  Sarah Kiden:Thanks Ariel
  John Laprise:That requires a whole SM editorial shop/plan
  Susannah Gray (SF-Bay ISOC Chapter):And a large team of people (RIPE Meetings for example, have around 15 comms staff on-site at every meeting). 
  Alfredo Calderon:Eduardo Díaz is the Chief Editor of the NARALO Newsletter.
  Glenn McKnight:we converted to a ebook 
  Heidi Ullrich:@Dev, NARALO is the only RALO with a regional newsletter at this time. 
  Glenn McKnight:http://online.fliphtml5.com/gnel/ozou/
  John Laprise:That brings us back to resource availability
  John Laprise:Glenn...
  Glenn McKnight:yes
  Glenn McKnight:Also  the NARALO Booklet
  Susannah Gray (SF-Bay ISOC Chapter):Maybe it could be a requirement for ALSes to provide a monthly report.
  Glenn McKnight:http://online.fliphtml5.com/gnel/vivb/
  Susannah Gray (SF-Bay ISOC Chapter): to their RALO. 
  Glenn McKnight:Tried this idea 
  Glenn McKnight:Tried this idea https://urldefense.proofpoint.com/v2/url?u=http-3A__online.fliphtml5.com_gnel_vomu_&d=DwIFaQ&c=FmY1u3PJp6wrcrwll3mSVzgfkbPSS6sJms7xcl4I5cM&r=HedNXfBayuWxdPer7COiCJBd39KxvJQIgCaiDYF2Tm8&m=4H0GJeaupQ_VGClKuQ13l9FypD4Fw7TdxH7qKbi8QTg&s=AzsDEUxHeIzoQz955uZDLdm-t5f4ylErf-jEwg3Cdpg&e=
  Heidi Ullrich:@Susannah, there has been a lot of discussion about imposing requirements for ALSes
  Alfredo Calderon:@ARiel, have you looked at scoop.it as a curating tools. It is a good way to then share content in different Social Media platforms.
  Ariel Liang:thanks Alfredo
  Ariel Liang:will check out
  Sarah Kiden:Thanks Glenn for the ideas and experiences from the NARALO GA. We used many of the ideas. 
  Ariel Liang:https://atlarge.icann.org/
  Susannah Gray (SF-Bay ISOC Chapter):Also: it is much better to concentrate content on 2-3 channels rather than dilute the message all over the place.
  Susannah Gray (SF-Bay ISOC Chapter):Also: it is much better to concentrate content on 2-3 channels rather than dilute the message all over the place. 
  Susannah Gray (SF-Bay ISOC Chapter):<not sure why that was repeated> 
  Susannah Gray (SF-Bay ISOC Chapter):+1 Ariel. 
  Dev Anand Teelucksingh:@Susannah - re: monthly reports, RALOs are actually supposed to be doing monthly reports 
  Dev Anand Teelucksingh:but sadly, not all RALOs do this
  Susannah Gray (SF-Bay ISOC Chapter):Ah. 
  Glenn McKnight:We have monthly reports and committee reports but who reads them?
  Ariel Liang:It is also my hope that one day we will have the resources for doing the At-Large website revamp 3.0 to enhance the mobile accessibility, in addition to many other things on the wishlist when we did the last round of revamp
  Sarah Kiden:We have been struggling with our monthly reports 
  Heidi Ullrich:@Dev, would a cross-Regional Newsletter be usefuL? 
  Susannah Gray (SF-Bay ISOC Chapter):I like this idea Heidi 
  Heidi Ullrich:So that ALSes across At-Large could see what others are doing? 
  Alfredo Calderon:And consider language barrier.
  Susannah Gray (SF-Bay ISOC Chapter):Good point. 
  Heidi Ullrich:We could have it translated
  John Laprise:Agreed email the ralo leadership to solicit content. It is great for NARALO, not sure other for other RALOs. Let them decide
  Susannah Gray (SF-Bay ISOC Chapter):Thank you
  Ariel Liang:I will send the recommendation wiki page link to the WG mailing list
  Sarah Kiden:It's great for AFRALO too
  Sarah Kiden:Thank you! 
  John Laprise::)
  Heidi Ullrich:Next call? 
  Glenn McKnight:Folks we have to first address the fact that theis committeee is imbalanced 
  Alfredo Calderon:Bye!
  Heidi Ullrich:Thanks!
  Ariel Liang:thanks all
  Susannah Gray (SF-Bay ISOC Chapter):Glenn agree
  Susannah Gray (SF-Bay ISOC Chapter):but there are loads of people in this working group 
  Evin Erdogdu:Thank you all!
  Susannah Gray (SF-Bay ISOC Chapter):they just didn't make the call

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