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Team Members of ATLAS II Return on Investment Group

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It is desirable that this team be 'Pan Regionally Representative if not absolutely balanced'... In other words we will need a minimum of 1 active contributor from each Region to the work of this team pre, peri and post ATLAS2 being held. However we will not be limited to any particular number of team members per Region and it is most desirable that individuals with specific experience and or training in "ROI Matters" contribute to the work.  This team also welcomes observers and will conduct its work in a specific email list, in this wiki space (all list subscribed team members will have edit rights)  and via teleconference/online chat as required...

Primary Initial Focus of this team will be to prepare a short general '(S)ROI to ICANN from ATLAS II'  statement to accompany the documentation to the June Board meeting.

to this end we will probably hold a 90 min drafting of text call to prepare this statement  early in the 1st week of the June for this Work Team  Wiki and list work will be conducted prior to that and a doodle will be sent out as soon as practical

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i) extract from http://www.investopedia.com/terms/r/returnoninvestment.asp

Definition of 'Return On Investment - ROI'

A performance measure used to evaluate the efficiency of an investment or to compare the efficiency of a number of different investments. To calculate ROI, the benefit (return) of an investment is divided by the cost of the investment; the result is expressed as a percentage or a ratio.

The return on investment formula:


In the above formula "gains from investment", refers to the proceeds obtained from selling the investment of interest. Return on investment is a very popular metric because of its versatility and simplicity.

In our context of course "proceeds" are not (necessarily) measurable in cash terms and this needs to be addressed as well as clearly declared in all reporting.

• • We would be well advised to state what we are reporting on is more akin to a "Social Return on Investment or SROI"
  • Can we establish a "common currency" of terms  with the ICANN Strategic Planning Objectives (or other key focus, projects, and documentation)

What other issues  can we identify?  These (as developed and identified) should be listed here below as well as in any other work spaces...

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PROPOSED /TEXT  please edit in-line below... if you do then annotate your proposed text/changes with your initials e.g. (CLO),  or  in comments  section at base of page...

ICANN ATLAS 2 Return On Investment (ROI) notes:

A short topic synopsis for inclusion in general information and application text:

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ATLAS II will operate under an overarching theme identified to be of prime importance to ICANN and of interest to its stakeholders, and will we believe result in a further numerical growth of the number of ALSes and take us a step closer to our aim of having “at least one (1) ALS in each country”; It will however also empower the ALSes and their extensive memberships locally to “better serve ICANN purposes in the communities they represent” resulting in more diverse, fresh and numerous engagement with ICANNs formal activities processes and policy development. As well as of course dramatically increase and enhance ICANNs visibility globally, regionally and locally by the creation of nexus and opportunities that can aid the work of ICANNs Regional Global Partnership activities ad more generally in outreach, with creation of quality lead generation and relationship building activities as a result.

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