Issue 9 Working Group: TBC
Issue 9 - Need for increased At-Large Community awareness and staff training regarding the use of social media
Final Proposal as approved by the Board | The ALAC will request additional staff skill development in the area of social media, and to work cooperatively with ICANN Communications social media specialists. |
Prioritization | 2:2:2 (Medium needs : Medium risk : 2nd priority) |
ARIWG comments | This task is related to Activity Item #8 about using social media to assist At-Large with its outreach attempts to attract more participants into our policy development areas and how we can do this more effectively. Also linked to Capacity Building Program as a transversal objective to build O&E, besides disseminating information. Regional members produce newsletters about local regional events and issues. At-Large policy inputs into these monthly information sheets from the CPWG would ensure a consistent information pathway to better understanding of the status of relevant policy advice from the At-Large community. ICANN communication specialists are unfortunately not social media specialists. ARIWG agrees there is a need to well-designed capacity building program for staff only on social media engagements. Noting the need for communications experts who don't speak ICANNese and who can package the message in a way that the end user can relate to it. |
Status of improvement effort / staff lead | If resourcing for specialist staff training can be sourced, then it is proposed that such training be complemented at the next At-Large Staff Face to Face meeting opportunity early in 2019 / Heidi Ullrich is staff lead with Evin Erdogdu. Already executed; Comms Policy Liaison contacted, Heidi Ullrich to work with LA-based Comms Director, Evin Erdoğdu work with MEA-based Comms Director. |
Activities, if any, on which implementation is dependent, or that are dependent on implementation of this recommendation | N/A |
Who will implement the recommendation: ICANN community, ICANN Board, ICANN Organization, other? | ICANN Organisation. |
Anticipated resource requirements (FTEs, tools) | In-Service Training modules selection to cover this topic either through a series of webinars or staff Face to Face meeting opportunity. |
Expected budget implications | This would likely be funded and managed internally, depending on aims and objectives set. |
Proposed implementation steps: |
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Metrics |
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How long will it take to implement this plan? | Once resourced this should be implemented within the next 3-6 months. |
Issue 9 Progress Chart
The At-Large Review Implementation dashboard aims to update the ICANN Community about the progress of the work of the At-Large Review Implementation Working Group (ARIWG).
Date | Name | Link |
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Work is now completed. | ||
| Jan 2020 ARIWG Dashboard | Link to presentation (PDF) of recent activity updates |
| Dec 2019 ARIWG Dashboard | Link to presentation (PDF) of recent activity updates |
| Nov 2019 ARIWG Dashboard | Link to presentation (PDF) of recent activity updates |
| Oct 2019 ARIWG Dashboard | Link to presentation (PDF) of recent activity updates |
| Sep 2019 ARIWG Dashboard | Link to presentation (PDF) of recent activity updates |
| Aug 2019 ARIWG Dashboard | Link to presentation (PDF) of recent activity updates |
| Jul 2019 ARIWG Dashboard | Link to presentation (PDF) of recent activity updates |
| Jun 2019 ARIWG Dashboard | Link to presentation (PDF) of recent activity updates |
| May 2019 ARIWG Dashboard | Link to presentation (PDF) of recent activity updates |
| Apr 2019 ARIWG Dashboard | Link to presentation (PDF) of recent activity updates |
| Mar 2019 ARIWG Dashboard | Link to presentation (PDF) of recent activity updates |
| Feb 2019 ARIWG Dashboard | Link to presentation (PDF) of recent activity updates |
| Jan 2019 ARIWG Dashboard | Link to presentation (PDF) of recent activity updates |