Actual/Potential Registrant: Individuals and companies that have registered a domain name in new gTLDs, attempted to register a domain name in new gTLDs, OR considered registering a domain name in new gTLDs
It includes the project management plan, survey methodologies, survey targets, outreach plan, and final survey questions post beta testing.
III. Survey Distribution Plans
1. Registry Survey
ICANN Staff to send out the survey directly through the GDD Customer Support Team to Registry Operators
According to GDD, the total number of unique registry companies is about 540; there are about 270 unique registry companies that manage multiple TLDs
If a respondent identifies as brand registries, terminate the survey OR redirect them to other surveys to complete
ICANN Staff to contact the leadership of CPH/RySG to request help distributing the survey to their membership & mailing list, with GDD facilitating the communication
There are 85 companies in the RySG membership roster
Response rate: The desired response rate is 10% of the total universe of Registry Operators (about 50 companies).
2.Registrar Survey
ICANN Staff to send out the survey directly through the GDD Customer Support Team to Registrars
According to GDD, the total number of unique ICANN accredited registrar companies (including registrar families) is about 450. They all have signed the 2013 RAA with ICANN
Only registrars that offer new gTLDs will be requested to complete the survey.
ICANN Staff to contact the leadership of CPH/RrSG to request help distributing the survey to their membership & mailing list, with GDD facilitating the communication
There are 107 companies in the RrSG membership roster
Response rate: The desired response rate is 10% of the total universe of accredited Registrars (about 45 companies).
3.TM & Brand Owner Survey
AG to include in the cover note of the TM survey: smaller TM owners and law firms that represent smaller TM owner clients are encouraged to fill out the survey
ICANN Staff to contact the leadership of CSG/IPC/BC to request help distributing the survey to their membership & mailing list, stressing the outreach to smaller TM owners.
ICANN Staff to contact GSE team to request help distributing the survey to their relevant contact
Lori Schulman to help distribute the survey to INTA’s Data Protection and Internet Committees, and to socialize the survey with other groups in INTA as needed
Analysis Group to contact Deloitte to request help distributing the survey to trademark and brand owners with validated trademarks in the TMCH and/or their trademark agents
Susan Payne to help distribute the survey to Cyberspace Team (MARQUES corollary) and the CITMA Internet Committee
Response rate: The desired response rate is 50 companies that are trademark owners.
4.Actual/Potential Registrant Survey
Analysis Group to use Research now SSI’s online panels to reach actual/potential registrants in North America and English-speaking countries outside of North America (UK, Hong Kong, India, Singapore, South Africa)
ICANN Staff to contact the leadership of the entire multistakeholder community to request help distributing the survey
ICANN Staff to request either the Secretariats supporting the RySG and RrSG or the GNSO secretariat staff, or both, to send a note to the RySG and RrSG mailing lists noting the registrant survey and requesting assistance (voluntary) in getting more registrants to fill it out
ICANN Staff to contact GSE team to request help distributing the survey to their relevant contact
On each survey for other target groups, AG would ask if the respondent has registered a domain name in a new gTLD and if so if they would be willing to take another short survey (i.e., the actual registrant survey). AG has added a question for the respondent to indicate his/her original target group for the Sub Team/WG to evaluate the results.
Response rate: The desired response rate is 50 responses from actual registrants, and 150 responses from potential registrants
5. Other Channels (ICANN Staff to coordinate, if appropriate)
GNSO website announcement / homepage & GNSO Twitter: to be used to promote all surveys
ICANN.org announcement & ICANN Social Media channels (e.g., Twitter, Linkedin, Facebook): to be used to promote the actual/potential registrant survey
IV. Final Report
V. Data Files - Open Text Responses to Survey Questions
Please reference tab 2 for the open text responses. Question numbers are indicated in row 1.