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The advice letter was drafted in response to an ICANN Board resolution asking for definitions and metrics that will be used to evaluate the gTLD expansion program in a post-launch review required under the Affirmation of Commitments[1].  Since the AOC did not define the terms or measures of competition, consumer trust and consumer choice, the ICANN Board resolved in December 2010 (ICANN Board resolution) to request advice from the ALAC, (see:

http://gnso.icann.org/en/group-activities/consumer-trust-wg.htm)

GAC, GNSO and ccNSO on establishing the definition, measures, and three year targets for those measures, for competition, consumer trust and consumer choice.

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After nearly a year of WG deliberation, public sessions or updates at the Dakar, Costa Rica, and Prague meetings, and a review of public comments submitted by the community, the Consumer Metric WG submitted its final version of the Advice Letter to the GNSO Council on 17 August 2012 for its consideration. 

http://gnso.icann.org/en/issues/cctc/cctc-final-advice-letter-17aug12-en.pdf

http://gnso.icann.org/en/issues/cctc/cctc-next-steps-17aug12-en.pdf

Upon the GNSO Council’s deliberation and acceptance, the Advice Letter will be sent to the ICANN Board for their consideration.

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