ICANN is engaged in a strategic development and incubation process for new digital engagement tools and services that will result in a reconceptualization of ICANN.org. The goal of the strategy is to drive community engagement across a continuum of potential involvement ranging from the general interest, public-facing communication that happens on ICANN.org, to deeper engagement experiences that enable new and existing community members to discuss and educate themselves on a wide variety of governance topics, to experiences in which community members learn more about working group activity.

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